Ducati Companions With Ripple, Prepares To Launch NFT Assortment On XRP Ledger

Following a long-term curiosity in Web3, Ducati partnered with cost firm Ripple and is about to launch its first non-fungible token (NFT) assortment on the XRP Ledger this week. This step is the motorbike firm’s first enterprise into the Web3 area and blockchain expertise.

Ducati Delves Into Web3; Prepares To Launch First NFT Assortment

Ducati, a famend motorbike producer established in 1926, is about to enter the world of Web3 by launching its first-ever digital collectibles on the XRP Ledger. The Bologna-based agency believes this step is crucial to strengthen its relationship with its world neighborhood.

Claudia Domenicali, CEO of Ducati, commented on the Web3 transfer:

Coming into WEB 3.0 is one other solution to get nearer to the Ducatisti neighborhood by additional extending the variety of providers supplied to them. It additionally represents a chance to satisfy and make ourselves recognized to a brand new neighborhood of NFT fanatics, giving them the chance to dwell distinctive Ducati-style experiences and acquire the digital belongings that we’ll develop solely for this new dimension of the model.

Ducati claims the digital collectible will include a video sequence of Ducati logos on tanks of bikes manufactured from 1946 so far. This NFT assortment is about to go dwell on the XRP Ledger on July 26, 2023. 

Customers who sign up inside the first week after launch will obtain the Ducati NFT “as a present.” As well as, these customers can entry future releases by the motorbike producer. 

It’s value mentioning that Ducati additionally collaborated with Web3 Professional, a white-label Software program-as-a-Service (SaaS) platform, within the execution of this NFT venture.

A Win For Ripple And XRP Ledger?

The XRP Ledger is a public, decentralized blockchain designed by Ripple, the corporate behind the XRP token. Blockchain expertise permits for the creation of tokens, that are IOUs representing any foreign money worth, and the manufacturing of NFTs.

Certainly, XRP Ledger is just not the most well-liked selection amongst fanatics relating to non-fungible tokens. Nevertheless, the blockchain has been experiencing important exercise not too long ago, with greater than 1 million non-fungible tokens minted within the first quarter of 2023.

With Ducati set to launch its first-ever NFT assortment, XRPL might seemingly take pleasure in elevated adoption and on-chain activity within the coming months. Furthermore, Ripple has been within the highlight following its victory over the U.S. Securities and Change Fee (SEC) on July 13.

It’s value declaring the timing of Ducati’s NFT rollout on the XRP Ledger. Though it stays unclear whether or not Ripple’s latest win is integral to the NFT launch, one can’t deny the optimistic impression this ruling has had on Ripple’s cost expertise recently.

Immediately, July 25, 2023, the Republic of Palau unveiled its collaboration with Ripple Labs to mint its stablecoin. Expectedly, this Palau stablecoin is deployed on the XRP Ledger.

XRPUSD buying and selling at $0.69835 | Supply: XRPUSD day by day chart on TradingView

Featured picture from Unsplash, chart from TradingView

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